Dan Debnam, Conturae
Workshop title - AI Agents: The Must-Have Team Member for Marketing in 2025
Workshop Summary
Summary:
2025 is shaping up to be the year of Agentic AI, and it's about to seriously shake things up in marketing.
But hold on... what exactly are AI agents, and why should you care?
Join me for a clear, practical dive into the world of AI agents, where I'll demystify what they really are and show you exactly why they're vital if you want to stay competitive. Here's a quick taste of what you'll discover:
What AI agents actually do (and why they're your secret weapon for the future)
Real-life examples of AI agents boosting marketing teams (not replacing them)
The platforms and tools you absolutely need on your radar
Risks to watch out for, plus how to handle them like a pro
I'll also share my own insights, real-world experiences, and straightforward advice to help you start leveraging AI agents straight away. This isn't about robots taking over, it's about equipping your team with the latest tech so you can lead, not follow.
Ready to future-proof your marketing and secure your edge in 2025? Then don't miss this talk.
About Dan
Dan Debnam is the founder of Inovara, a pioneering AI enablement company helping businesses integrate AI with confidence. Inovara’s proprietary ARIA™ framework provides businesses with a structured pathway to uncover AI opportunities, build capability, and implement AI-driven transformation. With a focus on insights, upskilling, and talent matching, Inovara is redefining how businesses harness AI for competitive advantage.
Dan’s entrepreneurial journey began at just 19 when he founded a digital agency that secured major clients like Barclaycard and Hilton, ultimately leading to its acquisition. He later spearheaded a digital transformation at a global health supplement company, increasing turnover fivefold and shifting its sales model to 98% online.
In 2021, Dan founded Conturae, an AI-powered content platform that quickly achieved profitability and established itself as a leader in scalable, high-quality content creation. Conturae is now on a clear trajectory towards a high-value exit, reinforcing Dan’s track record of building and scaling AI-driven ventures.
A sought-after keynote speaker, Dan delivers engaging, insightful presentations at major events across the UK, Europe, and the USA. Known for his ability to demystify complex AI topics, he combines strategic foresight with practical takeaways, equipping audiences to navigate and embrace the future of AI.